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Join our annual campaign! It’s your chance to raise awareness of the early literacy crisis and raise funds for Jumpstart’s yearlong early education program
Jumpstart’s Read for the Record©, presented in partnership with Pearson, is Jumpstart’s world record breaking campaign that brings children and adults together to read the same book, on the same day, in homes and communities all over the world. The campaign also kicks off Jumpstart’s yearlong program, preparing preschool children in low-income neighborhoods for success in school and life.
Pledge to read today and read The Snowy Day by Ezra Jack Keats with us on October 7!

Learn more about the campaign:
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Campaign History: Take a look back at our past four campaigns. Experience our past record-breaking success and see how we’ve shined a light on the early literacy crisis. |
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Early Education Crisis: Did you know that nearly half of all children in low-income neighborhoods start first grade up to two years behind their peers? Jumpstart’s Read for the Record is your first step toward active participation in solving this crisis in early literacy. |
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Look Who’s Reading: Justin Bieber, Mary-Louise Parker, Vince Vaughn—oh my! Countless celebrities have read as part of Jumpstart’s Read for the Record and have helped us raise awareness of the importance of early education. |
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Sponsors and Partners: Jumpstart’s Read for the Record would not be possible without our sponsors and partners. Learn more about our national, regional, and media partners including Presenting Sponsor, The Pearson Foundation; Official Book Publisher, Penguin Young Readers Group; and National Campaign Sponsor, 77Kids by American Eagle. |
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Media Information: Attention media! Check out our press materials and other ways that you can help get the word out about Jumpstart and Jumpstart's Read for the Record! |
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FAQ's: Get answers to common questions about Jumpstart’s Read for the Record. |
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